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Entries from January 2008

Marketing With Postcards: They’re Not Just For Family And Friends

January 11th, 2008 · No Comments

Sending A Marketing Postcard

 

Before I talk about marketing with postcards, do you know what prospecting is?
It’s the marketing methods you use to find potential customers. Ads. Websites. Sales Letters. Radio. Television. But like everything else, there’s also a problem here.
The ugly truth about prospecting today is simply this: People are no longer paying attention to […]

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Tags: Marketing Strategies · Sales Letters

Business Stationery: Multiplying The Power Of Your Business

January 10th, 2008 · No Comments

Flyers & Brochures

Business stationery, like flyers, brochures, letterheads, logos, envelopes and business cards are often underused as marketing tools in general. But first, some questions:
• Are you satisfied with your business image?
• Do you wish to create a new one…
• Or improve on your existing one?
Do you also want to make sure that you can […]

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Tags: Flyers And Brochures

Press Releases- A Powerful Marketing Explosive Under Control

January 10th, 2008 · No Comments

Making Press Releases
 

Press Releases are a great way to get potentially big publicity- publicity that will bring clients to your store or office.
Write a press release or get one written for you. Doesn’t matter if you’re a manufacturer of plastic bags or a bricklaying company or a telephone answering service. When people know about you […]

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Tags: Press Releases

Your Business Card: From Normal To Winner

January 10th, 2008 · No Comments

Make Your Card Work For You
 

Business cards are quite something. If you want your business card to work for you, you need to take the card to a new level of usability. But let’s stop to think about this:
This happens so many times.
You meet someone in a business meeting or a conference. You […]

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Tags: Flyers And Brochures

White Papers Fly Under Radar Of Ad-Resistant People

January 10th, 2008 · No Comments

White Papers For Your Company  
 

White papers are a unique solution to a marketing challenge:
• Are you looking for a new way to promote your company?
• You have a product but need to have an information launch before you sell the product?
An interesting and well-written white paper can sometimes do […]

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Tags: White Papers

The Salesletter: A Profit Pill For Your Company

January 10th, 2008 · No Comments

Mailing Your Winning Sales Letter
 

Did you know that a properly written sales letter by a professional writer can be the best solution for your business woes?

Is your business bottom line sagging?
Are your profits drooping?
Frustrated with a lack of new customers?

There are many cases of straightforward salesletters succeeding in bringing in millions of dollars of business. […]

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Tags: Sales Letters